The Lorax speaks for the trees
Updated: 2012-07-27 09:32
By Liu Wei (China Daily)
Fans of Universal's beloved animation Despicable Me will get to watch the company's new creation, The Lorax in theaters in IMAX and 3D from July 27. It is an adaptation of American writer/cartoonist Theodor Seuss Geisel's 1971 environmental fable.
The film opens with an introduction from the Lorax, an orange creature with a big yellow mustache who "speaks for the trees". The story unfolds and brings audiences to a man-made town where everything is packaged and plasticized. The 13-year resident Ted has no idea of how a real tree looks until he sets foot on a journey to find one to impress his neighborhood girl. He learns the story of the Lorax on the trip, highlighted by beautifully designed 3D plants among other visual wonders.
The voice comes from a stellar cast of Danny DeVito, Betty White, Ed Helms, Taylor Swift, and Zac Efron.
Viewers are likely to be drawn to the entertaining tale with environmental protection as its underlying message.
Chinese film industry slumps after opening up to Hollywood 2012-07-26 14:00
3rd NY Chinese Film Festival to Open in Oct. 2012-07-26 13:35
Zhao Wei joins Stanley Kwan's new film 2012-07-26 13:23
Gun attack at Batman film premiere in Denver 2012-07-23 11:10
Zhou Xun promotes UN Public-Service Film 2012-07-19 14:53
Today's Top News
President Xi confident in recovery from quake
H7N9 update: 104 cases, 21 deaths
Telecom workers restore links
Coal mine blast kills 18 in Jilin
Intl scholarship puts China on the map
More bird flu patients discharged
Gold loses sheen, but still a safe bet
US 'turns blind eye to human rights'
Lunar probe , China growth forecasts, Emission rules get tougher, China seen through 'colored lens', International board,
All-out efforts to save lives
Liaoning: China's oceangoing giant
Poultry industry under pressure
'Spring' in the air for NGOs?
Boy set to drive Chinese golf
Latest technology gets people talking