Katie Price wants to release an "affordable" pink car.

The reality TV star - who owns a vast collection of pink vehicles including a Bugatti Veyron supercar, a Range Rover, a Volkswagen Beetle, a horse box and 125cc scooter - has revealed plans to design and sell her own signature black and pink motor.

Speaking at the launch of the new collection of her Day 22 fashion line at the Pure London trade exhibition at Earls Court yesterday (07.08.11), she said: "We haven't done a press launch yet so I can't say much about it yet, but it will be pink and black and affordable."

Katie took her Bugatti Veyron - one of only 300 of its type in the world - to car customiser Afzal Kahn at Project Kahn in Bradford, North England, last month to have it sprayed pink at a cost of £80,000.

She revealed on her twitter page: "Just left Afzal Kahn. Getting this Bugatti and he is doing it in pink. Can't wait."

The garish colour won't be confined to the outside of the vehicle, with Katie also planning a revamp of the interior. Among the modifications will be a pink leather steering wheel, pink alloys and a baby pink, Swarovski crystal-studded leather gear stick.

The 33-year-old former glamour model took to the catwalk herself at the fashion show, donning a leopard-skin dress complete with tan handbag. Other outfits on display included pink tracksuits emblazoned with the logo "Team Day 22" and cutaway T-shirts.

Afterwards, Katie - who is dating Argentinean hunk Leandro Penna - accepted her style isn't for everyone but she is proud of her collection.

She said: "It's very dodgy. What I wear myself is not really everyone's cup of tea is it?"