Disney issues warning on IPR against Wanda
Updated: 2016-05-31 07:37
By Wang Zhuoqiong and Hu Yuanyuan(China Daily)
|
|||||||||
Visitors take photos during a parade at the Shanghai Disneyland park. [Photo/Xinhua]
Complaint after Snow White and Captain America appear at rival theme park
Wanda opened its first outdoor entertainment complex in Nanchang, Jiangxi province in eastern China on Saturday, one of its seven planned parks as Shanghai Disney is set to open on June 16.
Other performers, including one bearing a strong resemblance to Kung Fu Panda, were also featured at the park.
In a statement about IP protection, Disney said: "We vigorously protect our intellectual property and take action to address infringement."
Disney's characters and trademarks have been widely used in the country. In October last year, the State Administration for Industry and Commerce issued a circular on a crackdown on the infringement of Disney trademarks across the country from October 2015 to October 2016.
"Our characters and stories have delighted generations, these illegal and substandard imitations unfortunately disappoint all who expect more," Disney said in its statement.
Wanda said in a statement on Sunday that the non-Wanda characters were operated by individual stores within Wanda Mall. They do not represent Wanda.
Wanda's top management have also been bullish, insisting its venues will beat Disney hands down in terms of visitor numbers and total revenue once it has rolled out what could eventually be as many as 20 Wanda Cities nationwide by 2020.
Ben Cavender, the principal of China Market Research Group, said Wanda's prices were competitive. A ticket to the first Wanda City outdoor theme park in Nanchang costs 198 yuan ($30) during the week and 248 yuan on weekends and holidays, compared with Disney's 370 yuan and 499 yuan, respectively.
Hu Tianlong, associate professor at the Law School of Renmin University of China., said Wanda should strengthen its monitoring and supervision of action that might infringe intellectual property rights, to support the healthy development of the industry in an orderly and legal environment.
Related Stories
Wanda opens theme park to rival Disney 2016-05-28 21:01
Shanghai Disney no threat, Wanda Dalian chairman says 2016-05-23 16:51
Disney resort to offer opportunities for various sectors 2016-05-10 07:50
Disney Town staff members greet visitors with smiles 2016-05-03 13:33
Disney confirms layoffs in HK on fall in tourists 2016-04-19 09:03
Today's Top News
Economists urge go-slow on EU's anti-dumping
Chinese investors eye European soccer goal
Rescue vessel eyed for the Nansha Islands
Steeled for change
EU has to cope with outcome of British referendum
Four Chinese banks among world's 10 largest
Kiev swaps Russian detainees for Ukraine's Savchenko
Refugees relocated during major police operation
Hot Topics
Lunar probe , China growth forecasts, Emission rules get tougher, China seen through 'colored lens', International board,
Editor's Picks
New generation of golfers emerges |
Interpreting China for royalty |
Rescue vessel eyed for the Nansha Islands |
Steeled for change |
Unveiling a hidden gem |
'Unwise' for EU to deny China |