Lee Kum Kee releases 2011 Corporate Social Responsibility Report

Updated: 2012-03-12 16:45


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Lee Kum Kee (China) released its 2011 Corporate Social Responsibility Report (hereinafter referred to as the report) following the first report in 2010.

The report covers the responsibilities of six aspects from staff members – quality, stakeholder, innovation, environment, and society. It displays the core values of Lee Kum Kee (China) as “Benefiting others brings oneself profits” with informative examples, detailed elaboration and abundant pictures. The report also shows the effort and achievements made by the company in corporate social responsibility while at the same time promoting the stable high-speed development of Lee Kum Kee (China).

Lee Kum Kee Group launched a charity project called “Lee Kum Kee • the Hope Chef” in 2011. This project not only provided a platform for young people from poor families to achieve their dreams but also trained qualified Chinese food chefs for the future.

Mr. Li Huizhong, chairman of Lee Kum Kee, said: In the future, companies taking social responsibility will not be selective but an inevitable choice for the continuous development of a company. The staff of Lee Kum Kee will make persistent efforts in improving the competition of the company, fulfilling the social responsibility and promoting the harmonious development of company, society and the environment. Lee Kum Kee will carry forward the mission of spreading excellent Chinese food and bringing love from China all over the world.