Shanghai Volkswagen launched New Polo and Cross Polo on Saturday at an event dubbed "New Youth", a combination of Strawberry Music Festival and creative market aimed at encouraging the youth to create their own meaning.

Models pose next to a Volkswagen's New Polo hatchback at the luanch ceremony on May 25, 2014, in Chengdu, southwestern Sichuan province. [Hao Yan / chinadaily.com.cn]