Apple iPhones get bigger and pricier, Watch turns to health

Updated: 2018-09-13 02:31
Tim Cook, CEO of Apple, speaks about the iPhone XS and XS Max at an Apple Inc product launch event at the Steve Jobs Theater in Cupertino, California, US, September 12, 2018. [Photo/Agencies]

"There's no real game-changer on the table," said Hal Eddins, chief economist at Apple shareholder Capital Investment Counsel. "It's a matter of getting people to keep moving up."

The company is also expected to unveil a new version of its wireless AirPods earbuds with wireless charging and a wireless mat that will be able to charge several devices at once.

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